How Offsite Planned & Delivered an Exceptional Sales Kickoff While Saving 15Five Over $70,000

Our Client

15Five is the holistic performance management company, equipping HR teams with a complete, single-platform solution to improve manager effectiveness, drive high performance and engagement, and increase retention. HR leaders at over 3,500 companies, including Credit Karma, Spotify and Pendo rely on 15Five’s software and services to make their talent a growth driver.15Five has used Offsite for a wide range of executive team retreats, department level offsites, and now their annual Sales Kickoff Meeting. In this case study, we review how we were able to help 15Five with their 2023 Sales Kickoff, an experience critical to company culture, 2023 growth, and cross-department collaboration for GTM-related teams.

Creating An Offsite Filled With Memorable Moments, Without Spending Lavishly

15Five has been remote-first for over a decade, and they have held all-company retreats nearly annually to leverage the power of in-person connection and align around the top objectives for the year. In 2023, the company decided to forego their annual gathering in favor of a January Sales Kickoff and smaller department-based offsites as needed.

One of 15Five’s goals for their 2023 Sales Kickoff was to build camaraderie across revenue and GTM teams. Since15Five was hoping to maximize cost efficiency without compromising on event quality, and, we had to get creative in terms of how to best offer a fun, engaging, and memorable experience while meeting a more streamlined budget.

As an end-to-end team retreat and offsite planning solution, Offsite ultimately saved 15Five almost $70,000 on their hotel room block, meeting space, and F&B costs, including 250+ hours of internal salaried time savings plus the value of work product delivered in the place of planning.

How Offsite Saves Clients Time, Money, and Stress

15Five (understandably) wanted to maximize the ROI for the budget allocated to plan their 2023 Sales Kickoff.

The Offsite team sourced and received quotes from dozens of hotels and meeting spaces across 4 different cities in order to secure the best overall savings and value for 15Five, and ended up negotiating a 45% discount on retail rates at a boutique hotel in New Orleans, LA. This saved 15Five over $47,000 which more than covered the costs of using Offsite.

Offsite also sourced and secured meeting space at a nearby conference center (which included breakfast, lunch, coffee, and AV), saving 15Five approximately $10k on comparable meeting space and meal options.

Considering the time required to plan the Sales Kickoff, we conservatively estimate that 15Five saved 250 hours of work while leveraging venue partnerships and end-to-end planning expertise for the program.

Just got a text from one one of our team members saying ‘this feels like [our All Hands meeting in] Venice a little. I’m so glad we’re here; this has been great!’ I agree! Everything has been fantastic thus far. Most importantly, it’s creating such critical connection and alignment for us to go make this a great year.

- David Hassell

CEO and Co-Founder

Estimating $50 per hour for a salaried team member who would have otherwise had to do this work internally, we calculate an additional $12,500+, for a grand total of over$70,000 in savings.

At the end of the day, 15Five was able to host a Sales Kickoff meeting that aligned their sales, marketing, and revenue enablement teams to have a productive and engaged2023.

A priceless outcome at a fraction of the anticipated cost.

Offsite

Offsite is the easiest way to plan, manage, and follow-up after team retreats.

Offsite helps you choose the perfect venue, plan a detailed agenda that will increase employee engagement, and generate measurable ROI on your Offsites. Their clients include venture-backed startups, Inc 5000s, and publicly-traded companies.

To learn more, please visit: www.offsite.com.